Grannus Securities | Application Form

Key contact

First name*

Last name*

Email*

Phone*

Position in company

Years at the company*

Entrepreneur/ Founders name*

Email*

Phone*

Current position in company

1. Product Development and Market Fit

a. The problem

What is the problem you are solving?

How is the problem being solved today?

Are there any existing alternatives on market or in-development to the “incumbent” offering?

b. The solution

Describe your solution. What is the use case?

Do you have a minimum viable product?

Upload a 1-page diagram of your solution

Max. file size: 2 MB.

Who is the customer?

Who is the user?

Who will pay for your product?

c. Market engagement

What evidence do you have of market appetite for your solution? Outline any Voice of Customer data you have you collected?

List any traction or use of your solution in a market setting. Is anyone currently paying for it? If so, who?

If no customers sales, have you trialled your product?

- In a lab environment?
- In an industrially relevant environment?
- System prototype demonstration in operational environment?

d. Competition

Describe the competitive landscape. What are the key differentiators which provide competitive position and product advantage?

Why are you different and worth paying attention to?

2. Customer Acquisition Strategy

What is the value proposition for the product?

How is the product or technology positioned in the industry value chain?

Where will key revenues be derived? How will the company engage with customers?

What is the cost position of the product? Is it scalable? Can it be manufactured cost effectively?

How will revenue be generated from your customer base?

What is the customer decision making process?

What does a customer need to pay to deliver your revenue stream? Are there costs beyond the price for your product or service (e.g. switching costs from another incumbent product)?

3. Branding Strategy

What is your Brand? Your Corporate Narrative?

Do you have a Brand Strategy?

How are you engaging with social media and influencers in your market?

4. Being Data Driven in corporate strategy execution

Do you collect any data to measure corporate performance?

How is the data analysed?

Can you define metrics/ indicators that will determine corporate success?

5. The Use of Technology

What platform technology are you using to deliver the product or service? Are they an open API, proprietary but from an external source or proprietary but designed and built internally?

Could you describe the technology architecture? Is there a one pager outlining architecture?

Attach Technology Architecture

Max. file size: 2 MB.

How does your technology fit with the proposed customer base?

What are the switching costs to migrate from your platform? Are you locked into the provider?

6. Investing in Talent

Total number of team members? (Please include both founder, full-time employees, part-time/ contractor/ consultants/ incentive bases sales staff)*

Describe the background of the key staff

One paragraph overview of each key member

If relevant, could you provide an organisation structure?

If yes, attach

Max. file size: 2 MB.

Are you planning to expand or change your team in the next 6 months?

If Yes - 100 words

How do you compensate employees?